Apparently these “HOPELESS” Norval signs are popping up around San Diego. Pretty amazing. That’s some cause to get behind. Who has the time/resources to create these signs with zero advertising on them? So weird to me. Oh, what’s that you say? There’s a 25% unemployment rate in the 18-25 demographic in San Diego*? Got it.

Also, if you’ve been living under a rock for 5 years, here’s the sign this is alluding to.

See what they did there? Hope —> Hopeless. SO CLEVER!!!!!!!!!!!!!!!!

Step forward clever sign making guy… I know you’re a lobster.


*I made those stats up.

[image via Scott Bair]

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